Tool box

Organize a campaign

Are you interested in organizing a Centraide campaign in your workplace?

Centraide provides you with the tools you need for a successful campaign. Here are the essential steps to ensure your campaign’s success:

1. Plan

• Review your previous campaigns
• Set a fundraising goal
• Establish a timeline
• Develop your solicitation strategy with help from your Centraide advisor and delegate representatives

1. Noëlla Beausoleil
2. Mélanie Gendron
3. Olivier St-Amour

2. Mobilize

• Secure support from your leadership.
• Gain your union’s support (if applicable).
• Form an organizing committee that’s motivated and reflects your company’s diversity, as well as all levels of donations

3. Raise Awareness

Immerse your team in the Centraide Experience:

• Visit an organisation

• Request a testimonial

Use Centraide's promotional tools (see below) such as posters, awareness-raising videos, etc.

4. Solicit

• Reach out to your colleagues.
• Organize unique and engaging events (launches, raffles, competitions, etc.).

5. Express Gratitude

• Show appreciation to those who contributed time to the campaign (emails, closing event, etc.) …
• … And don’t forget those who made a donation!